Why Study Marketing at NCC?
Embark on a professional path that blends creativity, ambition and constant innovation. Northampton Community College’s (NCC) Associate in Applied Science (AAS) in Marketing degree and Social Media and Digital Marketing Specialized Diploma programs stack fundamental marketing theories with practical experience in real-world businesses.
Offered on our Bethlehem campus in PA, the program allows the flexibility for you to study at your own pace as a full-time or part-time student, choose day or evening courses, or opt to complete some courses online.
Study marketing at NCC and advance toward a career in advertising, public relations, sales, media planning, customer service, and more!
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Ready for a Marketing Job in Two Years
NCC’s career-focused associate in marketing degree program equips you with extensive real-world practice—experience that will stand out on your resume as you approach graduation. Apply marketing theories and knowledge to hands-on projects in almost every course, and in your final semester, collaborate directly with local and regional businesses in our marketing simulation course. These opportunities to create and network set our graduates apart from other job applicants and candidates for early-career advancement.
Enhanced Flexibility With Online Courses
Seize opportunities to learn in the environments that work best for you. Several courses in NCC’s associate degree in marketing and digital marketing specialized diploma program are available online, meaning you can design your schedule—and location—around your personal and professional commitments.
What You’ll Learn in the Marketing Program
Rapidly advance your skills in NCC’s two-year marketing degree program or one-year social media diploma. Gain one-on-one guidance from our expert faculty as you:- Examine business principles in accounting, finance, management and marketing.
- Practice core marketing skills and digital marketing techniques.
- Plan, develop and implement marketing programs, advertising campaigns, online advertising and social media campaigns.
- Design a cohesive marketing strategy that accounts for product, price, promotion and place (distribution).
Program Details
Semesters: 4
Credits: 62
College Catalog: View Curriculum
Program Map: Download PDF
Locations: BethlehemProgram Overview:
Build a foundation of practical skills in business and consumer marketing. In flexible courses, gain hands-on experience in marketing, advertising, public relations, website design, graphic design, sales, retail management, media planning, business communication, accounting, customer service and online/digital marketing. An associate in marketing degree equips you to launch your career as soon as you graduate.
Semesters: 3
Credits: 20
College Catalog: View Curriculum
Program Map: Download PDF
Locations: BethlehemProgram Overview:
Specialize in the rapidly changing field of social media and digital marketing, or grow your career potential with a credential in this ever-expanding sector of marketing and advertising. NCC’s social media specialized diploma is ideal for developing your skill set in social media and digital marketing. You can apply your courses from the specialized diploma toward NCC’s associate degree in marketing if you choose to further advance your marketing knowledge.
BUSA101 Introduction to Business
CISC101 Introduction to Information Technology
COMM101 Introduction to Communication
BUSA232 Principles of Marketing
ACCT101 Financial Accounting I
BUSA205 Management Fundamentals
ARTA170 Computer Graphics
BUSA235 Principles of Advertising & Public Relations
BUSA236 Digital Marketing
BUSA270 Marketing Simulation
Affordable Tuition at NCC
Save money in NCC’s competitively affordable associate in marketing and specialized diploma programs. Our per-semester tuition starts at $2,655, and we further support your learning through our deep pool of scholarship funding and additional financial aid opportunities. If you choose to transfer to a four-year bachelor’s degree program, you can save up to $25,000 per year on your first two years at NCC.
Learn more about tuition and financial aid
